Meet Moggie, the app for cat people
Read time: 7 min
Get the phone -- your cat is calling. Or texting, rather. Because Moggie, a new activity tracker and app, is giving cats a voice like never before. We caught up with co-founders Mary + Ali. To learn how their brand-new technology is bringing cats and their parents closer than ever.
Tell me about Moggie. What does the technology do?
Ali Ganjavian: Moggie is more than just a Fitbit for cats—it's a giant leap for cat kind! We’re on a mission to help cats live longer, happier lives, and to strengthen the unique bond between cats and their humans. Moggie isn’t just a smart collar; it’s like having a personal translator for your cat. Our AI-powered technology tracks everything from playtime and naptime to walks and mealtime, turning your cat’s daily activities into actionable insights. These insights empower you to make informed decisions that keep your feline friend healthy and content. It’s the first health wearable designed exclusively for cats, making complex data simple and accessible for cat parents.
Mary Chestak: Moggie has been created by cat lovers, for cat lovers. We’re dedicated to building a community of cat parents -- hardcore like you -- who are as committed to their kitties' wellbeing as we are. Our vision is to enhance the connection between cats and their humans by making it easier to understand and improve feline health. Moggie is an essential part of your cat’s wellness journey, working alongside good nutrition and regular vet care. By providing real-time data on your cat’s habits and health, Moggie keeps you in tune with any changes, helping you and your vet make decisions that not only extend your cat’s life but also deepen the bond you share.
What are the benefits of activity tracking for cats?
Ali: Cats are masters of disguise when it comes to discomfort, but Moggie is like your secret weapon for uncovering what’s beneath the surface. Since 80% of cat diseases show up through subtle changes in behaviour, Moggie helps you catch these early red flags —like shifts in sleep patterns or reduced activity—so you can take action before a small issue becomes a big problem. This proactive approach keeps your cat healthier, and gives you the peace of mind that you’re doing everything possible to keep your companion purring.
Mary: With Moggie, you get a front-row seat to your cat’s world. Tracking your cat's daily activities opens up a window into their unique routines, helping you tailor their care to their exact needs. This insight nurtures a stronger bond, turning the little things—like extra playtime or a cozy nap—into moments that truly matter. Moggie isn’t just about keeping your cat physically healthy; it’s about making sure their emotional wellbeing is just as vibrant, ensuring every day is full of joy and connection.
The prospect of getting a text from your cat is pretty exciting. What types of texts can Moggie send on their behalf?
Ali Ganjavian: Imagine getting a nudge from your cat when it’s time to play or a heads-up if something seems off. Moggie sends updates directly to your phone, so you’re always in the loop. Whether it’s a playful reminder or a gentle health alert, Moggie makes sure you know exactly what your cat needs, when they need it.
Mary Chestak: Moggie is like your purr-sonal assistant for all things cat care. Whether you’re at work or on vacation, Moggie keeps you connected to your cat’s needs with fun, informative messages. Maybe it’s a suggestion for some extra playtime, a tip to try a new water fountain, or a reminder for a weigh-in — Moggie’s got your back. Plus, it’s packed with handy tips to help you become the best cat parent possible, making sure your kitty is not just surviving, but thriving.
How can Moggie's technology help cat parents understand their cat better?
Ali Ganjavian: Moggie gives you a deeper understanding of your cat’s world by translating their daily habits into insights you can act on. This helps you spot potential health issues early, allowing you to take proactive steps that keep your cat happy, healthy, and by your side for many more years.
Mary Chestak: Moggie strengthens the bond between you and your cat by turning everyday activities into meaningful insights. By catching those subtle changes that might signal health concerns, Moggie helps you stay in sync with your cat’s needs, ensuring they not only live longer but also enjoy a joyful, fulfilling life with you.
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